How did you attract/address your audience?
When my magazine is first launched it would be likely to
appear on shelves in the supermarket, newsagents and shops such as WHSmith.
This is a popular ground base in which magazines that circle music, fashion and
lifestyle are distributed and sold. On my cover I’ve used an image of three
girls using direct address; this draws the reader in and makes them want to
purchase the magazine, it also makes the customer feel involved within the
magazine. The cover lines that featured on my magazine were short and simple
which made them grabbing for the audience. By doing this, I made sure I used
different style of fonts to make it look both attractive but also eye drawing.
They are all in similar font sizes, the reason for this is that I didn’t want
my magazine to have a main selling point.
The masthead is big, black and bold which gets the attention
of the reader. The colours I’ve used are a mixture of three which means the
magazine throughout doesn’t appeal messy.
I found one of the easiest ways to attract the audience was by relating
it to things they aspire to. I wanted to make sure the language I was using was
very much similar to how my specific age range was likely to speak; this was a
way of enticing the reader. I tend to use eye-catching images that give the
impression that the magazine revolves around fashion. Overall when creating my
magazine, my main priority was to keep the stereotypical girl key interests at
heart.
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